Saturday, 15 August 2009

Catching the bus

Pirelli Slippers. The sheer vitality of this 1962 bus-side ad by Fletcher / Forbes / Gill remains unmatched in the history of graphic design.

The design by Alan Fletcher is brilliantly seen, enlisting the passengers on the Routemaster as live extras in the humour.

The work of Fletcher / Forbes / Gill was closely aligned with the culture of the time and its simplicity belied the high level of creativity that these influential men brought to the visual vocabulary of the 1960s.

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