![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgjE6U9YWNNN9g-n1EHLq47a151Ty8DAjYQYFtP08kkFm34XiqrFBkivGooIcYNYt9bncyAd6rpQWCQtgZVHiQwJQf8j9lQmAa_-6oIdDpFjxOXqvqHJ7jKCtzzBf5uPwp0v1KPQW77m14s/s320/459_ffg_400.jpg)
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPWCoBevHe6QO29ro-A4yjzRcqOgvzflkK0HYqZiIPz6xTR3Xnbt7IxCDpqSpQQgxS3XyOqAz_MjMi6kD4SXWSU-of9zoQd6OPqiVeYTyFoCiACkPWQ5OQZblhSmfyt2yYHbz12sDpavC6/s320/145838316_87298897b7.jpg)
Alan Fletcher, Colin Forbes, Bob Gill
These fellows were responsible, almost without rivals, for the birth of modern graphic design in the UK. Fletcher/Forbes/Gill became Crosby/Fletcher/Forbes, which became Pentagram.
Like the Beatles of design, they broke new ground. They did things differently.
The rest is history. We owe them a lot.
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